Marketing News

March Is Mani Madness!

Author Image

By: TOM BRANNA

Editor

Putting its own spin on the college basketball tournament that consumes many a sportsfan’s attention in March, OPI last month created its own bracket-style competitive tournament called #OPIManiMadness, which featured nail artists who showcased their work on social media channels. The final #OPIManiMadness All-Star Nail Champion and the winning nail art look was scheduled to be selected on April 2, and shared on @OPI and @OPI_Professional Instagram pages....

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters